Thanks for stopping by. I’m Jennifer Roland Cadiente, freelance content and social media strategist, email marketer, and marketing writer.
If you’re in fintech, ed tech, cybersecurity, edge computing, SaaS, credit unions, or manufacturing technology, I’ve got the strategy and tactics that convert.
Need a strategy that speaks to your customers and engages your team’s strengths?
That’s where I come in. I help established companies evolve their content strategy (or create one from scratch) to actually meet those lofty goals in your annual plan. These are the challenges I help you overcome:
- Not enough eyes on your website
- Lack of clarity and consistency across your marketing channels
- No clear definition of your ideal audience
- Rote, boring social media posts that nobody even notices
- Missing tools (such as case studies, white papers, podcast episodes, and the like) that would let your favorite customers share your story
- Cookie cutter strategies and tactics that ignore your team’s strengths
- Absence of reporting that actually shows how your marketing is achieving the KPIs that matter for your business
I am a freelance writer and marketing with 20+ years education and experience on publications, in marketing departments, and as a freelancer. Check out my portfolio and learn more about what it’s like working with me.
Services
- B2B and B2C social media and content strategy
- B2B and B2C email marketing and management (funnels, newsletters, and more)
- B2B and B2C marketing collateral
- Case studies
- White papers
- B2B and B2C articles and blog posts
- Press releases
- Ghostwriting
- Podcast hosting
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